Insights

Practical tips and examples on websites, branding & strategy, search engine optimization, social media, online marketing, and maintenance & support.

The State of Local SEO: Industry Insights for a Successful 2019

November 28th, 2018|Categories: Uncategorized|

A thousand thanks to the 1,411 respondents who gave of their time and knowledge in contributing to this major survey! You’ve created a vivid image of what real-life, everyday local search marketers and local business owners are observing on a day-to-day basis, what strategies are [...]

What to Do with Your Old Blog Posts

November 26th, 2018|Categories: Uncategorized|

Around 2005 or so, corporate blogs became the thing to do. Big players in the business world touted that such platforms could “drive swarms of traffic to your main website, generate more product sales” and even “create an additional stream of advertising income” (Entrepreneur Magazine [...]

What SEOs Can Learn from AdWords – Whiteboard Friday

November 23rd, 2018|Categories: Uncategorized|

Organic and paid search aren't always at odds; there are times when there's benefit in knowing how they work together. Taking the time to know the ins and outs of AdWords can improve your rankings and on-site experience. In today's edition of Whiteboard Friday, our [...]

Announcing the 2018 Local Search Ranking Factors Survey

November 20th, 2018|Categories: Uncategorized|

It has been another year (and a half) since the last publication of the Local Search Ranking Factors, and local search continues to see significant growth and change. The biggest shift this year is happening in Google My Business signals, but we’re also seeing an [...]

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